AMV Spotlight: Around the World

Welcome back to the follow-up from last week’s spotlight! Keeping in tone with the points we covered last time, this week’s AMV is all about the synchronicity. Last time we covered how anime creates a very sharp, clear image that is easily set to alternative audio or video and can still be presented in a contextual manner. Today, we’re covering some of the alternatives which can (but don’t necessarily) match up to the same manner of popularity and styling as AMVs.

So, we’ll be covering three other medias which can be removed from their standard context, and be given an entirely separate meaning without needing to alter its present physical form: film, video games, and cartoons.

Film first. When we’re talking about film, I don’t mean Pixar-animated things or other Disney animated movies. I’m talking live-action, people-you-can-name acting and using that in the context of a music video. Now, film is a largely subjective media to use, and as with all music videos it’s all in the handling. If handled well, you can receive a deeply conveying live-action music video made entirely out of removed vectors and clips which still create a seamless production. On the opposite end of the spectrum, setting your Twilight clips to Godsmack during the three or four scenes of action the movies have to spare does not benefit the original clips, nor does it synch well or provide by any means of the word a story.

As for video games, those who make music videos are at both an advantage and a disadvantage. The interactivity of video games does allow for a makeup of in-game footage to be used for a music video at the cost of immersion (camera pan is almost impossible to control, and in-game HUDs or other information often clashes). Pre-rendered cut-scenes typically provide the bread and butter of any GMVs (Game Music Videos), making most creators lean towards (surprise surprise) a more anime-styled, flashy and over the top style of pre-rendered scenes which allow for their maximum flow inside of their product.

Finally, cartoons. Possibly the most capable of the alternative medias, the sharpness in cartoon animation be it hand-drawn/animated or CGI rendered provides a healthy fluidity of action and movement. As always, picking up on smaller movements or subtleties is harder to do, so all action is more pronounced in order to accommodate this. As a result, you can find plenty of music videos set to old-timey Disney cartoon movies, or even the newer, state-of-the-art CGI animations set to a proper tone of music.

So, why is this a good AMV? Let’s consult the list:
1) I like to think that this AMV was a challenge, and that including as many animes into this single music video was done as some self-indulgent thought process about how many different stories could be included and still produce a coherent, involving product.
2) The visuals are stunning, the effects are detailed in a way that still boggles me, and the transitions aren’t just good or great, they’re damn-near flawless. If any AMV creators want to aspire to a product, this might be one particular example.
3) Honestly, the entirety of the video clashes quite a bit, and it can be off-putting, but I’d recommend this AMV simply for the fact that watching it tends to make you forget that no two clips were from the same anime.

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